Your advantages include:

1. Generating exposure for your products or services
2. Driving traffic to your website
3. Building new business partnerships

Common free social media marketing and networking tools:
Users join networks organized by city, workplace, school, and region to connect and interact with one another. The name refers to paper "facebooks" given to incoming students and faculty at some US colleges to help get to know others on campus. Originated circa: 2003-2004
Social networking and micro-blogging service enabling users to send and read other users' updates known as "tweets." Tweets are text-based posts of up to 140 characters, displayed on the user's profile page and delivered to users who have subscribed, known as "followers."   Originated: 2006
Video-sharing website where users share, upload, and view video clips. In November 2006, YouTube, LLC was purchased by Google for 1.65 billion, and is now a subsidiary of Google. Created: February 2005 by three former PayPal employees.
Business-oriented social networking site mainly used for professional networking. As of February 2009, had more than 35 million users in 170 industries. Launched: May 2003
© O'Toole Marketing 2006 - 2012  | 6624 Monterrey Drive | Fort Worth, TX  | 76112 | 817-496-4476
Need some cool social media tools like this Twitter widget (shown above) on your website? Let's talk. 
Free 2-page report from Facebook

5-Step Checklist to Improve Your Facebook Marketing